Your real margin is not the one on the P&L.
When payouts, commissions and brand deals live in three systems, the margin you report is a guess. Ours was off by ten points on the first agency we opened.
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From real engagements
One agency's books read 14%. Once payouts and commissions were posted where they belonged, the real number was 24% — and nine loss-making accounts had names.
With 93% of deals covered and 90% of the project tracker reconciled against the ledger, the roster stopped being a spreadsheet nobody trusted.
Clients described by industry only · figures out of their own ledgers
What you get
Everything the job actually takes.
Deal-level profitability
Every brand deal carries its payout and its commission, so you can see which accounts earn and which ones cost.
Talent payouts, automated
Paid through Gusto and posted to the ledger, without a month-end reconstruction from memory.
Commissions that reconcile
Agency take matched to the deal that produced it, not estimated at quarter-end.
Tracker ↔ ledger, three-way
Your project tracker against invoices against payouts — the mismatch surfaces the week it happens.
Revenue without an invoice
Money collected that was never billed, counted twice and invisible to every invoice-based report.
Roster performance
Which talent produces margin, not just which talent produces noise.
We'll open your books and tell you what your margin actually is. Usually within the call.
Seven pages, real client numbers, no signup. Unsubscribe in one click.
Book a 30-minute demo · sales@iamcfo.com · (305) 930-2848
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